Philosophy

 

Ornament wants to present itself as a movement towards a more sustainable and fair fashion industry, with intention and reason behind every stitch.

At present, the general fast fashion industry focuses on one thing, and that is getting as much clothing into your wardrobe at the lowest price possible. Garments have become fast moving consumer goods that we can buy, wear a few times, and throw away. However, this western consumerism comes at a high price to pay for the rest of the world. All over South-East Asia laborers are being forced to work in sweatshops for up to 16 hours per day, for wages as low as €2 /day.

Apart from these ethical concerns, today's fashion industry faces serious environmental concerns as well. Using cotton as the general fiber for garment production; huge quantities of land, water, chemicals, and pesticides are needed to keep up with rising demand. All this results in forests being chopped down, huge quantities of water being spilled and the poisoning of both land and water by the chemicals used in the process.

Ornament wants to set a new standard in today's fashion market by using only sustainable materials for its garment production such as hemp, bamboo, recycled PET and other organic materials. These crops, in comparison to regular cotton, use less water and hardly any pesticides while still having a higher return per acre of land.
For the production of our fabrics, we have set up a partnership with a hemp mill based in China. China is one of the only countries around the world that has actively supported hemp in its agricultural program, therefore they can offer a wide variety of fabrics, at competitive prices. All of the fabrics we use are GOTS (Global Organic Textile Standard) and OCS 100 (Organic Content Standard) approved, this means the fabrics consist of at least 95% organic materials, and no pesticides or herbicides were used in the process.

 

With regard to the wellbeing of the people involved in the manufacturing process, we have certificates that prove that the facility is up to standard according to the Chinese labor law. Since we buy our fabrics at fair prices, directly from our suppliers in China we have assurances that all of the farmers that grow and harvest the hemp, as well as the garment workers who turn the raw fibers into fabrics are paid an honest wage and work normal 8-hour days, with a one hour break. 

After production, the fabric rolls are shipped out to Belgium where they are manually processed into finished garment pieces. Each unique piece is hand sewn with the finest attention to detail. Later, the garment pieces are screen printed using biodegradable inks. Everything is done locally, with love.

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